Visitor perception and behaviour
MABRIAN
Definitions
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Global Tourism Satisfaction Index (GTPI):
This index measures the overall level of visitor satisfaction with the destination.
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Product Satisfaction Index (TPI):
This index measures the degree of satisfaction with the destination’s products. The index results of the analysis of language sentiment for each product.
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Perception of Security Index (PSI):
Indicator representing the existence of a number of comments in customners’ mentions referring to security issues.
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Climate Perception Index (PCI):
Indicator representing the extent to which climate issues impact on customer satisfaction. Based on Natural Language Processing (NLP) of mentions dealing with climate issues.
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The Hotel Satisfaction Index (HSI):
This index measures the level of satisfaction with hotel accommodation and different aspects of its experience through Natural Language Processing (NLP) of hotel reviews.